EDIT by Ahmed Seddiqi brings a refreshing dose of style and precision to the forefront with the launch of the Spring/Summer 2025 collection from GUESS and GC. Carefully curated to appeal to those who value individuality and craftsmanship, this season’s timepieces offer a dynamic blend of bold aesthetics and refined performance—perfect for elevating any occasion.
From daytime chic to after-dark sophistication, the watches featured in this collection are designed to suit every setting. Whether you’re dressing for sunshine-filled afternoons or formal evening engagements, each model has been crafted with a clear focus on detail, function, and flair.
GUESS brings its signature youthful energy to the collection, offering watches that fuse everyday versatility with standout design. One notable highlight is the Men’s Headline Watch, which features a rounded square case with metallic accents and industrial-style screw details. Its striking silhouette and urban edge make it ideal for wearers who want to make a confident statement. The GUESS selection is modern and approachable, crafted to seamlessly fit into a wardrobe that moves from casual weekends to polished business hours with ease.
On the other hand, GC presents a more refined interpretation of contemporary watchmaking, rooted in Swiss precision and quality. The brand’s Men Flair Coussin Chronograph Watch 44mm stands out for its detailed dial, strong lines, and mechanical sophistication. This model—along with others in the GC lineup—embodies a sense of timeless elegance, ideal for collectors and style connoisseurs alike. With a focus on meticulous engineering and luxurious materials, GC continues to uphold its reputation for blending bold design with functional integrity.
What unites both GUESS and GC under the EDIT by Ahmed Seddiqi umbrella this season is the shared vision of empowering wearers to express their personality through bold, curated style. The Spring/Summer 2025 collection isn’t just about keeping time—it’s about making your presence felt. Every detail, from strap texture to case design, speaks to a lifestyle that values impact, confidence, and a touch of extravagance.
EDIT by Ahmed Seddiqi, known for its discerning eye and premium selection, has once again succeeded in presenting a collection that feels both current and timeless. Each piece in this seasonal offering is a reflection of contemporary tastes while remaining grounded in the brands’ respective heritages.
Whether you lean toward the edgy appeal of GUESS or the distinguished craftsmanship of GC, the new lineup promises to deliver not only on aesthetics but also on durability and precision. These watches are meant to accompany their wearers through all of life’s key moments—big or small—serving as both accessory and statement.
Visit EDIT by Ahmed Seddiqi to explore the full Spring/Summer 2025 collection and discover how these bold, beautifully engineered watches can complement and elevate your personal style. This season, it’s not just about showing up—it’s about standing out.
